Amway Co-Founder Richard DeVos Passes Away at Age 92
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The business world lost one of its most influential figures when Richard DeVos, co-founder of Amway and a pioneer in the multi-level marketing (MLM) industry, passed away at the age of 92. His legacy extends far beyond entrepreneurship — touching philanthropy, leadership, and community building across the United States.
Who Was Richard DeVos?
Richard Marvin DeVos Sr. was born on March 4, 1926, in Grand Rapids, Michigan. Alongside his lifelong friend Jay Van Andel, DeVos co-founded Amway in 1959, turning a small home-based venture into one of the world’s largest and most recognized direct-selling companies.
Under their leadership, Amway became a household name in the network marketing industry, operating in over 100 countries and employing thousands worldwide.
The Birth of Amway
In the late 1950s, DeVos and Van Andel saw an opportunity to revolutionize product distribution. They built a company model that empowered everyday people to sell high-quality household products directly to consumers — while earning commissions through multi-level marketing.
Amway’s first major product, Liquid Organic Cleaner (LOC), set the tone for the company’s commitment to innovation and sustainability. From that single product, Amway grew into a global empire offering nutrition, beauty, home care, and personal wellness products.
Leadership and Vision
Richard DeVos was not only a businessman but also a visionary leader who believed in the power of personal development and positive thinking.
His philosophy centered around faith, hard work, and optimism — themes he frequently discussed in his bestselling books, including:
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Believe! (1975)
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Compassionate Capitalism (1993)
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Ten Powerful Phrases for Positive People (2008)
DeVos often said:
“The only thing that stands between you and what you want in life is the will to try and the faith to believe it’s possible.”
This mindset inspired millions of Amway distributors and entrepreneurs worldwide.
Beyond Business: Philanthropy and Community Impact
Richard and his wife, Helen DeVos, were renowned philanthropists. Together, they established the Richard and Helen DeVos Foundation, supporting education, healthcare, the arts, and Christian causes.
Their contributions helped build institutions such as:
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Helen DeVos Children’s Hospital in Grand Rapids
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DeVos Place Convention Center
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Numerous scholarships and community programs across Michigan
DeVos also became a major benefactor of the Republican Party and a strong advocate for free enterprise and personal responsibility.
Sports Ownership and Legacy
Outside of Amway, Richard DeVos was the owner of the NBA’s Orlando Magic, purchasing the team in 1991. Under his ownership, the franchise gained national recognition and community respect.
His commitment to sports reflected his belief in teamwork, discipline, and leadership — values that defined his business philosophy.
Passing and Legacy
Richard DeVos passed away on September 6, 2018, at his home in Ada, Michigan. He was surrounded by family, leaving behind a powerful legacy that continues through his children and grandchildren — many of whom remain involved in Amway and philanthropic work.
Today, Amway stands as one of the most successful direct-selling companies in history, with billions in annual revenue and millions of independent business owners worldwide.
DeVos’s life remains a testament to faith-driven entrepreneurship and the enduring impact of a positive vision.
Remembering a Legend
Richard DeVos’s passing marks the end of an era — but his influence on entrepreneurship, philanthropy, and leadership continues to inspire generations.
His story serves as a reminder that with belief, perseverance, and a commitment to others, one person can truly change the world.
“If I had to choose one word to sum up my philosophy of life, it would be believe.” — Richard M. DeVos
